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Showing posts from August, 2020

2 - Competitive Advantage - Starbucks

Competitive Advantage is the gap of economical value between two or more competitors. In simple terms how much one seller can charge more for similar service then its competitor. I am going to pick Starbucks as my focus company and we will see its competitive advantage over its competitors.  If we look at the financial indicators, all of them look good except leverage. That is not in normal range because Starbucks took big loans to shareholder obligations. I created this report as part of Financial Management Class. But this is not all what helps finding if Starbucks has competitive advantage. We have to look at other factors which are hard to quantify. Lets look at some of them, as suggested in the book are 1. Information-ally Complex - Roasting Coffee beans is not that simple as it looks and roasting at Starbucks scale with consiste nt quality and tas te it quite complex. Through the years Starbucks has gathered all this information and now has  four specialist coffee roast...

SaMa

 Just Started!! SaMa is Hindi word for Time! Just so you know. I just created this by using initial two letters of my First Name and Last Name. -- Sandeep Manocha